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SUBSIDIARIES SUCK!

These are random but relevant insights from an expat we’ll call DJ.Man in the sea of sheets

1. DJ: HQ is HQ. No matter how high a position a person reaches in a subsidiary, they are still in the subsidiary. HQ controls.  It’s VERY ingrained into the culture.  In retrospect, I would advise folks to work with this fact instead of trying to change it. Find ways to influence HQ (data, relationships, nemawashi) to make changes.

DIANA: This is so true. BUT, participants also tell me this is true for American companies with a subsidiary in another state. HQ in New York? People at the subsidiary in AZ are treated like forgotten stepchildren. Out of sight, out of mind. Also, even within a country, not only are there hierarchical issues, but there can be regional cross-cultural differences. We have also interviewed people at U.S. subsidiaries in Japan. A dozen or so of their most common complaints are identical to the complaints Americans have in Japanese subsidiaries. Your advice is probably true, and good advice, for anyone working in a subsidiary.

2. DJ: Brainstorming an idea in Japan is VERY different from in the USA. Putting an idea forward can, and often will, be seen as a commitment for you to do it if it is agreed to at the meeting.  Comments like "that sounds good" or "that might work" are taken as "YES, I will (we will) do that!"... not just a lightly spoken positive comment to move the conversation forward. 

If a westerner wanted to float an idea without being committed to it, they could say something like, "This may be a bad/terrible idea, and it would take some investigating to see if it would even work, but... (state idea)... but again, I hesitate to even mention it because it might not even work, but what do you think?"

You need AT LEAST 2 comments within the idea proposal that clearly say it might not work to be sure that the listeners understand it is not a commitment to success. I would also say to do it over drinks first, check the response, then float the idea (as above) during business hours.

DIANA: This is great standard advice and what Japanese do to get good feedback as well as test the waters. “This probably isn’t the best way to do it, but what do you think of xyz?” Also, as my friend, Yanyan mentioned: Japanese are raised to not bother others. But that means they also don't want others to bother them, such as suggesting something that they might have to be involved in.

3. DJ: When listening to the other's ideas, "naruhodo" or "soka na" can be temporary responses, but I prefer to think things over a bit and consider implications, so I would buy time to think or consult with others by saying: 興味がある話ですがちょっと検討させて下さい。Kyo-miga aruhanashi desu ga, chotto kentoh sasete kudasai。(I am interested in having this discussion, but please give me some time to consider it) OR 今日は何も決められないのですが、提案を出し合うだけでも大丈夫ですか?次回の飲み会・打ち合わせで決めませんか?/ Kyowa nanimo kimerarenai no desu ga, teian o dashi-au dakedemo daijo-bu desuka?Jikai no nomikai/uchiawase de kimemasen ka?  (I can't make any decisions today, but is it okay if we just exchange some ideas?  We can make the decisions during our next small meeting/drinking gathering).

DIANA: I like that. And these phrases aren’t off-putting tatemae (facade) like just saying kentoh shimasu.

4. DJ: Fitting in doesn’t make you stand out (heh). This is good AND bad to use as a political tool. “Fit in” is what I would advise folks to do to "get along" in Japan...however it seems that those who make their way up the political ladder are the ones who bravely stand out (on purpose it seems... or they are just the "outliers" in Japan?)

DIANA: This is a trend I see changing somewhat in Japan. It depends on the company and the persons, but where it used to be that consensus-builders were promoted (because they could get people on board) I see more dynamic leaders now. Not arrogant, they still need supporters, but often U.S. or European educated. If the company is in trouble, they are often opting for a blunt, ruthless leader to turn things around. The alternative is the most undesirable – being bought up by a foreign company.

What does it mean for ambitious gaijin? If they like the company, I see the best results in doing a stint at HQ in Japan if they can, then using the relationships they built there, and others they continue to build, to get things done. This gives them the options of playing from both sides – and both cultural standards (being a blunt gaijin because, after all, gaijin are blunt and/or using a more modest approach when that is likely to play better).
Working on their turf, where many Japanese will have relationships from college or before, is hard. But when they need to bring in someone from the outside who is not completely an outsider, if you’ve become an executive in the company’s U.S. or European headquarters you’re in a good position. I think this will expand to HQ executive from other areas of the globe.

5. DJ: Accept all invitations. The inviters have something to say.  LISTEN over beers.  They are not just kicking the sand, although it may sound like they are.  Also, they will not assume you are kicking the sand either.  Anything you say is taken seriously.

DIANA: Yes, yes and yes. This is important not just for the present, but for the future in terms of building those “honne” (honest feelings)-based relationships.

Diana K. Rowland

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